Crafton India won 64 awards in Curius and AB 2025

Crafton India has made history, win 64 awards in two of the two most prestigious advertising programs in the country, Curius Creative Awards and AB Awards have been run by one show. These wins indicate a bold new era for gaming brands in India, as Krafton again defined what creativity could be seen in the category.

Crafton India won 64 awards

Kyoorius Creative Awards 2025, held on 24 May at Jio World Convention Center, Mumbai 10 Blue elephant, 20 children elephants, and 26 firstlist At the benchmark event of India for creative excellence. This praise highlights the width and depth of the story of Crafton-from the product-driven ideas to the emotionally resonant narratives in the culture.

Crafton India was recognized for the following campaigns,

• A little time a little BGMI -Catur, Short-Form Storytelling around a time-bound gameplay mode
• Malayalam advertisement – A culturally specific film that became a viral event in Kerala
• UC prank -A fickle, one day drop that split up the wider organic buzz
• Live in the battlefield -Hai-end VFX Related Indian Mixed with Indian moments
• Dumtroopers -24 -minute cinematic tribute to BBGMI’s community and learning
• Seriously fun – A funny comment on BGMI’s role in daily Indian life

especially, Live in the battlefield And Dumtroopers Crafton was completely executed and executed, underlining India’s rare ability to run a high-effective creative work without the direction of the agency.

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Abebi Awards 2025 Awards run by a show, which was held during the Gofest 2025 in the Taj Citid de Goa, is India’s oldest and most respected advertising honor where Crafton India was recognized 5 silver, 3 bronze And Shortlisted in 22.

The categories of victory are like this:

• Digital -Online-keval video (single, 15 to 30s): Brass
• Digital -Online-keval video (single, 30 to 60s): silver
• Digital -Online-keval video (single, above 60s): silver
• Digital -Anline-keval video: Brass
• Digital craft – Creative Uses of Video: silver
• Branded materials and entertainment, Brass
• Visible (TV, cinema, digital, OTT – Below 1 minute period) – Corporate, Media, Entertainment and others: 2 silver

The performance marks a significant leap from 2024 (1 gold, 2 silver, 3 bronze), which positions Crafts as a creative precursor. From hyperlocal insights to globally competitive execution, the brand campaign leads to the category boundaries and cultural effects.

Srinzy Das, Associate Director and Lead – Marketing, Crafton IndiaSaid “ These victories are more than a celebration of creative excellence, they confirm our belief that gaming is not just entertainment, but a powerful force in shaping culture. With stories that spread humor, spirit and hyperlokal insight, our work is proudly made in India and designed for India. This moment is related to our teams, our creative partners and most important things, the communities of our players that inspire every idea that we bring to life.

Together, this victory marks a decisive moment in a trip to Crafton India – not only as a gaming company, but as a creative leader to shape the future of brand storytelling in India.